November 5–11, 2025 | São Paulo, Brazil
This is not a tour.
This is a gateway into São Paulo’s most exclusive spaces — timed perfectly with one of the most electric races on the Formula 1 calendar.
Over seven curated days, you’ll experience the thrill of the São Paulo Grand Prix, Michelin-starred dining, rooftop parties, private gallery visits, and personalized concierge-level service — all designed by Richard Jarocki, who has spent the past year building this experience from the inside out.
This is your invitation to live the city like an insider and celebrate Formula 1 like a true connoisseur.
Investment $40,000 USD per guest
This experience includes full luxury accommodations, fine dining at top-ranked restaurants, curated entertainment, private ground transportation, exclusive access to cultural venues, and 24/7 concierge service.
Race tickets and airfare not included — we offer optional assistance securing premium F1 seats and first-class or private flight arrangements.
Early Booking Rate
Reserve your place by April 20, 2025, to secure preferred pricing: $32,500 USD per guest
Only a limited number of early bookings will be accepted. This window will not be extended.
What’s Included
Accommodations
6 nights at Hotel Unique — São Paulo’s most iconic five-star property
Full concierge support during your stay
Culinary Program
Private chef’s table dinners, rooftop dining, and exclusive tastings
Multi-course meals at Michelin-starred and globally acclaimed restaurants
Cocktail pairings, curated wine selections, and specialty spirits throughout
Grand Prix Access
Private transportation to and from Interlagos Circuit
Concierge support to secure premium race seating and hospitality lounges
Invitations to exclusive F1 weekend events and afterparties
Cultural & Lifestyle Experiences
Access to São Paulo’s elite nightlife, speakeasies, and rooftop lounges
Private shopping at top designer boutiques and concept stores
Personal museum and gallery access, spa recommendations, and more
Concierge & Transport
Private luxury ground transportation throughout your stay
Bilingual concierge team on call 24/7
Personalized welcome package and printed itinerary on arrival
Optional Upgrades
Elevate your stay with exclusive add-ons tailored to your preferences:
Helicopter tour over São Paulo and Interlagos
Post-race retreat to Ilhabela, Trancoso, or Rio de Janeiro
Extended South American travel packages (e.g. Patagonia, Buenos Aires)
Bespoke wellness and spa experiences
This Experience Is For You If:
You want to experience Formula 1 with unmatched luxury and access
You value high-touch service, cultural immersion, and culinary excellence
You prefer a refined, insider experience over mainstream offerings
You expect more than just a seat at the race — you want the full city and its hidden gems
This is not for tourists. It’s for tastemakers.
Why São Paulo?
São Paulo isn’t just the backdrop — it’s the co-star. With world-renowned chefs, explosive nightlife, and the high-octane drama of Interlagos, this city offers a cultural richness that no other F1 destination can match.
Named the best race of the 2024 season, the São Paulo Grand Prix combines sport, spectacle, and soul — and 2025 will raise the bar even higher.
This experience is strictly limited to a small group of guests to preserve exclusivity and intimacy.
Applications are reviewed individually. Preference is given to those who appreciate elevated living, thoughtful design, and meaningful experiences.
Ready to reserve your spot or learn more?
Custom packages available at any budget.
